If you’re wondering how to rank your WordPress website on Google, you’ve come to the right place! There are around 200 million active websites online and counting, and almost 2 billion inactive ones. The vast majority want to attract users from search engines. Doing so raises ad revenue, enables sales, and captures leads.
If you want to do the same, it’s vital not to think that you can build it and they will come. You might get lucky, but who needs luck when you’ve got these proven strategies up your sleeve?
Read on to discover how to give your WordPress site the SEO push it deserves!
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How to Rank Your WordPress Website on Google – 4 WordPress SEO Tips
If you’re new to WordPress SEO, your first question might involve how to get on the first page of Google. Let’s be honest, it takes time and effort, and there are no guarantees. However, whether you’re going after prominent keywords or niche traffic, you want to give yourself the best chance of success. You can do just that by:
1. Making Sure Google Knows You’re There
Many people think that Google is all-seeing when it comes to WordPress websites. The question transforms from how to rank on google into how to rank higher on Google. The first step is to let the search giant’s web crawlers know you’re there.
Could it find you eventually? Sure, but when site age is a ranking factor, why wait? You can submit your site to the Google index through Google Search Console, complete with a sitemap to tell the crawlers what’s on your site and where.
2. Creating Content That Appeals to Readers and Search Engines
If you’re a passionate writer, you prefer content that speaks to readers. On the other hand, if you’re more concerned with getting as much traffic as possible, you might be happy with content that ranks. Did you know you can do both?
Use keywords, but don’t overdo it. They let Google know what a page is about, so your page can be ranked accordingly. Keyword research is integral to most search engine marketing strategies, and if you can fit them into your content naturally, everybody’s happy!
3. Choosing a Search Plugin That Works
The sheer number of available plugins is one of the best reasons to use WordPress. There are plenty of WordPress SEO plugins available, but they’re not difficult to sift through. Unsurprisingly, the best ones are often the most popular. They help optimize content and can even modify code on your pages to make them even more appealing to Google spiders.
Check out Yoast and Rank Math as great starting points.
4. Making Sure Your Host is Right for You
There are over 200 known ranking factors on Google, and many of them come down to the user experience. Ultimately, Google wants its searchers to arrive on the best possible page for their query. That doesn’t just mean content quality or fancy images. It also comes down to speed, navigation, and usefulness.
This all starts with your host. Shared hosting is fine with a few visitors a day, but as your site grows in popularity, it might slow to a crawl due to all the hard work you’ve done to rank higher on Google.
Check your site frequently, and don’t be afraid to change your host if it can’t keep up with your rapid growth!
Discover More Great Tech Tips to Grow Your Audience
Google is just one way to reach people with your website. Now you know how to rank your WordPress website on Google, be sure to check out the hundreds of other articles here at The PK Times to improve search performance, social media leads, and much more!